Huddersfield brand and design agency NWDI specialises in creating identities for the health and fitness industry.
Creative Director Nick met with John and Kyle the two partners behind JT Fitness to get an understanding of what was needed for this new high tec gym space based in Blackpool.
After our initial meeting we began conceptualising and coming up with ideas for what would work, experimenting with colour combinations and type sets that could be used on different medias and spaces.
A bold chunky fonts set for inspirational quotes, easy to read posters and dynamic call to actions.
Along with the identity NWDi set up the branding system for John and his team as well as creating various print deliverables including posters, leaflets and loyalty cards.
If you are looking at branding up your gym space to attract the right kind of cliental then please get in touch.
