Big Sky People — is a new venture founded by two inspiring women with a bold vision: to transform the way leadership is taught, experienced, and lived by women. Big Sky People exists to develop confident, self-aware female leaders through coaching, workshops, and tailored leadership programmes.
From our earliest conversations, it was clear that this wasn’t a traditional consultancy. It was a values-driven business grounded in empathy, clarity, and empowerment — and the brand needed to reflect that.
We began with a discovery session to understand the heart of the business: what it stood for, who it was for, and where it was heading. Themes of connection, confidence, and purpose came through strongly, shaping a visual identity that would feel fresh, empowering, and rooted in integrity.
The resulting brand identity was modern and confident, with a clean, typographic logo and a visual style that feels both warm and professional. The colour palette, tone, and overall aesthetic were all carefully crafted to resonate with their audience and reflect the founders’ ambition. As part of the wider delivery, I also created digital assets, social media materials, and guidance to help the brand stay consistent across every touchpoint.
Big Sky People now has a brand it can grow into — one that gives the business a strong, distinctive presence and connects with its audience on a human level. It was a pleasure to support such a purposeful project, and I’m excited to watch this new leadership movement take shape.
